Individual products
Learn about individual products.
An individual product is a single sellable SKU. The following image shows an example of a SKU:
Individual products are common, but sometimes, a product with variants makes more sense for the store, product line, or business.
Example: If a product comes in different colors, sizes, or versions, it is easier and less time-consuming to maintain one product with variants than to maintain a handful of individual products that are nearly the same.
You can get individual products, products within a category, or all possible products with API calls.
Provide the individual product identifier with the GET request to get an individual product.
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